Naty was founded in 1994 by Marlene Sandberg as an alternative to the traditional disposable diaper.
Disposable diapers produce an enormous amount of waste as they consist mainly of oil-based plastic materials and super absorbents that are non-renewable and non-compostable.
She successfully launched a biodegradable and environmentally friendly disposable diaper, followed by lines of complementary baby care products, female care products and eco clothing for babies and children.
Today, Naty has grown into a professional multinational company that offers an ecological alternative in 18 countries on four continents and enjoys a strong authentic brand recognition and popularity amongst eco conscious consumers.
Triodos Organic Growth Fund acquired an equity stake in Naty. The investment supports Naty in its independent international growth strategy and strengthens its exemplary role.